Postscript: Head campaign from Creative Bubble

In my post about the “Going Viral” webinar, I didn’t mention the Head (tennis racquets) campaign that Creative Bubble mentioned. I ran across a link to it and yes, it is a good example of inexpensive production techniques being used to create a video that meets the basic “going viral” definition of getting at least 6 figures of people to watch it. Here’s the video:

So far, almost 400,000 folks have watched this one.


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